Yesterday, January 18th, a group of Johnson and Wales University Fashion Merchandising and Retail Marketing majors stopped by the Alex and Ani NYC Showroom for a special tour of the office and our SoHo store!

The group of 17 sophomore students learned a little more about what goes on behind-the-scenes in New York from our VP of International Business Development, Dr. Christian Kalweit, Marketing Director, Iris Carlomusto and Social Media Coordinator, Alexandra Zaso. The class was able to get an inside look at the international business efforts that Alex and Ani has started in Spain and Japan as well as what goes on with our marketing and advertising departments.

After learning the background information and mini question and answer time, the group shopped in the SoHo store to add to their #CharmedArms collection! Take a peek at some of the photos below!

We’re looking forward to the next visit! xo

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Check in with Alex and Ani for all of our latest inspirations on Facebook, Twitter, Tumblr, Google+, Pinterest, Foursquare and YouTube! xo

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