It’s that time of year again! Time to spoil your much deserving mama and what does she want…“nothing honey, don’t spend your money on me.”  It’s the most frustrating line our mothers serve us every gift-giving holiday. Regardless, we feel the pressure to get them something great. This year, we’ve got the perfect solution: forgo the obligatory hour-long brunch and share an all-day meaningful experience. We all know mom likes to cash in on some quality time whenever we give her the chance, so this Mother’s Day make it special by clearing your afternoon and spending the day with the lady you owe your life to!

Below is a foolproof agenda to make your Mother’s Day special by experiencing (+) energy and meaningful gifting with Alex and Ani.

 Start with Breakfast – There’s a reason we mark every holiday with a meal – its delicious and who doesn’t like a day to break their diet in the name of celebration!? This year, skip the restaurant luncheon and honor your mama with a homemade breakfast or bakery fresh treats. Rather than making this meal the main event, keep it simple and special with a focus on conversation and fueling up for the day ahead. Now’s the time to slip her a card with an Alex and Ani gift card inside and let her know how thankful you are for all that she does.

Stroll Main Street – After a long, cold winter the warmer days of May are very much welcome. It’s the perfect time of year to take your mom downtown to enjoy the sun and flowers blooming all around. Spend the day perusing your town or city’s Main Street and enjoying each other’s company as you make your way to your local Alex and Ani!


Experience (+) Energy – At Alex and Ani, our designs are meant to take on an even deeper and more personal meaning than the energies described on our meaning cards. As you build a set with your mom, have fun sharing stories and memories with your bartender. As they lead you through our vast collection, chose bangles that identify with your most meaningful shared moments as a mother and daughter or son. The customized bangle set will not only remind your mom of cherished past memories, but also of the special experience you created for her this Mother’s Day.


Shop Local – Finish the day patronizing the locally owned storefronts neighboring Alex and Ani. Not only will you enjoy the continued personal experience that shopping local offers, you’ll also be boosting your community’s economic and social wellbeing! Local gift shops with a wide variety of specialized products are especially fun to browse. A favorite in Alex and Ani’s native Rhode Island is Sweet Twist Fine Confections and Gifts. Just minutes down the road from our East Greenwich location, Sweet Twist offers accessories, chocolates and gifts in a beautifully appointed space. Earn serious bonus points by spoiling mom with a delicious box of chocolates – a very sweet ending to your memorable Mother’s Day experience!


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Brendon Cunha
Written by Brendon Cunha
A guy with a passion for weaving words, I enjoy reading novels, sipping iced coffee, and indulging my Disney obsession. I am the Senior Editorial Copywriter who develops content for the blog and mobile app. My favorite quote is: “All of our dreams can come true if we have the courage to pursue them.” – Walt Disney