At ALEX AND ANI, the charms are just the beginning. Take a look beyond what’s at first sight and see the difference a single charm has on the whole world.


In December, many of us take the time to reflect, and donate time and resources to those in need. It’s important to carry the giving back feeling throughout the whole year, but we’re thankful to our employees and local community that worked to make this holiday season a little brighter for all

Our Give Back Round Up for 2017:

Elves for Elders – 97 residents of the Little Sisters of the Poor Nursing Home in Pawtucket will receive a gift a Christmas this year.

St. Mary’s Home for Children – 42 children receiving treatment at the local home dedicated to helping children who have been affected by violence in their homes or communities and/or who have behavioral health issues, will be receiving gifts this Christmas.

Toys for Tots – Hundreds of toys have been collected nationwide from our retail communities and will go to deserving children in their areas.


Thank you again to all employees and partners that participated in giving back this holiday season!


Behind the Scenes: Holiday Video Shoot

Perhaps you’ve seen our Find Your Magic Holiday 2017 video online or playing in our stores during your holiday shopping. Now you can take a look at how the video was shot and made! Watch now:


From the bottom of our hearts, we wish you a happy new year and many blessings in 2018.

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Olivia Dolphin
Written by Olivia Dolphin
A true Gryffindor through and through, this girl loves faux fur blankets, Smash Mouth’s 1999 hit, “All Star,” and performing poetry. I am the Proofreader/Copyeditor, writing and editing everything from video content to blog posts. My favorite quote is, “Words are, in my not-so-humble opinion, our most inexhaustible source of magic.” – J.K. Rowling