Nestled in the back of Alex and Ani World Headquarters is our beauty lab, a bright, airy space filled with positive energy. Headed by Director of Beauty, Joseph Allaire, it’s where ideas are born and developed, such as our Light and Ignite Candle Collection and brand new Scent 7 Collection.

The beauty lab is also home to several unique, vintage items such as the glass perfume bottles (above image). Sitting high on a shelf, these stunning, colorful bottles sparkle in the light and add a touch of elegance.


There is also an old wooden test tube holder containing various essential oils. Their vibrant colors catch the eye and contribute to the overall ambiance of the lab.


Are you an aromatherapy fan? A golden reed diffuser permeates a light fragrance throughout the air for a truly positive experience.

Experience the power of positive energy in an entirely new way with (+) Home and (+) Beauty.

Shop the Light and Ignite Candle Collection and Scent 7 Collection.

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Brendon Cunha
Written by Brendon Cunha
A guy with a passion for weaving words, I enjoy reading novels, sipping iced coffee, and indulging my Disney obsession. I am the Senior Editorial Copywriter who develops content for the blog and mobile app. My favorite quote is: “All of our dreams can come true if we have the courage to pursue them.” – Walt Disney