To celebrate FW 2014 Mercedes-Benz Madrid Fashion Week, Alex and Ani partnered with Yo Dona magazine for their opening party at T-Club in Madrid, Spain.




More than 600 people attended the event including fashion designers, celebrities, journalists, press, bloggers and more. We were thrilled that our Wall of Love and product display were well received by guests!




In addition to enjoying food and music at the event, everyone had fun striking poses in the Alex and Ani photo booth with oversized bangle props! There were more than 150 pictures sent to over 450 people.




In addition, all guests went home with a signature expandable wire bangle – the perfect way to remember an evening filled with peace, love and positive energy.

Thank you to everyone who attended and helped make this evening a success!

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Brendon Cunha
Written by Brendon Cunha
A guy with a passion for weaving words, I enjoy reading novels, sipping iced coffee, and indulging my Disney obsession. I am the Senior Editorial Copywriter who develops content for the blog and mobile app. My favorite quote is: “All of our dreams can come true if we have the courage to pursue them.” – Walt Disney