Calling all fans in Ireland! Hot off our (+) energy window unveiling at Arnott’s of Dublin,  Alex and Ani was back at it on the emerald isle for Castlepalooza Music and Arts Festival!  The wooded wonderland of Charleville Castle in Tullamore, Ireland hosted the annual event and this year Alex and Ani got in on the action; embracing all of the music, merriment and magic that the wonderful festival had to offer!

To celebrate our involvement with Castlepalooza, we commissioned the talented duo Deirdre Young and Sinead Bailey Kelly of Hunt & Gather to create an art installation. The focus of the installation was a regal peacock that represents both creativity and the beauty of nature. The incredibly majestic creature was created with a combination of Alex and Ani bracelets with paper mache and was displayed in the ballroom of the castle.

Although the weather was a bit rainy at times, it did not distract the festival revelers from enjoying the weekend. We met old fans and new friends and even enjoyed visits from a few of our favorite Irish fashionistas like Leanne Woodfull, Roxanne Parker, Cathy Donohue and Courtney Smith. For more on our weekend at Castlepalooza, check out our photos and video below!


feathercloseupThe “eye” of a peacock’s sweeping tail feathers are thought to represent the stars so we found it fitting to make these the focal point using our favorite Alex and Ani bangles!

birdcageA close-up of the charmed birdcage as part of the peacock installation.

banglebarA vignette of our bangle bar and custom bangle chandelier hanging above!

fansAlex and Ani fans spreading (+)energy by not letting the weather get them down!

Thank you to everyone who stopped by to experience our positive energy! We are so thankful for the continued support and love from our Irish fans.

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Written by Brendon Cunha